Kroger said the ClusterTruck meal service removes 'the pain points of the third-party delivery model.'īased in Indianapolis, ClusterTruck owns and operates vertically integrated, delivery-only kitchens in the Broad Ripple and downtown sections of Indianapolis Carmel and Fishers, Ind. “The new on-premise kitchen, in partnership with ClusterTruck, is an innovation that streamlines ordering, preparation and delivery, supporting Kroger as we meet the sustained customer demand for quick, fresh restaurant-quality meals, especially as we navigate an unprecedented health crisis that has affected every aspect of our lives, including mealtime.” “Kroger remains focused on providing our customers with fresh food and experiences enabled by industry-leading insights and transformative technology,” Dan De La Rosa, group vice president of fresh merchandising at Kroger, said in a statement. In the second quarter, Kroger said it saw digital sales surge 127% year over year as customers continued to order online, using its pickup, delivery and ship-to-home services. Kroger described the offering as “food quality you can get at a sit-down restaurant with the personality of street food.” The Cincinnati-based grocer noted that the ClusterTruck partnership reflects ongoing efforts to invest in prepared fresh food and online options. The ClusterTruck service carries no service or delivery fees. According to ClusterTruck, all orders are delivered to customers within seven minutes of preparation and, on average, less than 30 minutes after ordering.
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